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TT Backwards

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Package offer:
per style $13.80
from  $69
from $29
from $29
from $29
from $29
from $29
Package offer:
per style $13.80
from  $69
from $29
from $29
from $29
from $29
from $29

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TT Backwards

About font family

TT Backwards is an experimental font project inspired by the USSR typography and fonts of the late 70s and early 80s. Shop signs, posters, and book design—this is where we drew the inspiration for our project from. TT Backwards consists of two complimentary font subfamilies, a Script and a Grotesque, each of them includes 5 typefaces in 5 different weights (Thin, Light, Regular, Bold, Black).

TT Backwards Sans is a narrow grotesque which takes us back to the book design of late 70s and early 80s with its ductile characters. It is created considering its use in the small text size. TT Backwards Sans has a number of pronounced peculiarities: high x-height, exaggerated extenders, and big visual compensators and ink traps. Apart from the basic visual solution, TT Backwards Sans contains two experimental stylistic sets, which markedly change the overall visual perception of the text. SS01 alters high-frequency symbols of the Cyrillic alphabet, and SS02 significantly changes the high-frequency symbols of the Latin alphabet. The following OT features are implemented in TT Backwards Sans: case, ordn, frac, sups, sinf, numr, dnom, tnum, pnum, liga, zero, salt, ss01, ss02.

Language support

Team

Ivan Gladkikh—head of the project
Philipp Nurullin—art director, type designer
Tanya Cherkiz—type designer, designer of script font
Sergey Kotelnikov—designer of the sans font
Nadyr Rakhimov—type designer

Release date

September 20, 2017

Additionally

Specimen

Download font specimen (pdf)

Poster Images

Graphic presentation at Behance

Custom version

Looking for a custom version of this font?

TT Backwards
Size
Otf
Turn on all

A narrow grotesque inspired by book design of late 70s and early 80s

TT Backwards
Size
Otf
Turn on all

Shop signs, posters, and book design—this is where we drew the inspiration for our project from. TT Backwards Sans contains two experimental stylistic sets, which markedly change the overall visual perception of the text. SS01 alters high-frequency symbols of the Cyrillic alphabet, and SS02 significantly changes the high-frequency symbols of the Latin alphabet.

TT Backwards
Size
Otf
Turn on all

TT Backwards is an experimental font project inspired by shop signs, poster and book design of the USSR

TT Backwards
Size
Otf
Turn on all

TT Backwards consists of two complimentary font subfamilies, a Script and a Grotesque

TT Backwards
Size
Otf
Turn on all

TT Backwards Script

OpenType features

TT Backwards
liga | Standard Ligatures

ft fj fk

ft fj fk

frac | Fractions

1/2 1/4

1/2 1/4

case | Case Sensitive Forms

({[H]})

({[H]})

numr | Numerators

H123

H123

TT Backwards Script
liga | Standard Ligatures

Bs Ws

Bs Ws

frac | Fractions

1/2 1/4

1/2 1/4

case | Case Sensitive Forms

({[H]})

({[H]})

onum | Oldstyle Figures

1703

1703

Ideal font pairs with TT Backwards

What is a font pair, and what does it serve for?

A font pair is a combination of two fonts within one text block. Most often, one of the fonts in a pair is a more expressive headline font, and the other one serves to communicate information. Such fonts complement each other and help designers solve various tasks, like highlighting key elements, adding emotional expressiveness to the project, or separating semantic blocks.

How to choose fonts for a project: Several general recommendations

To begin with, establish the project's tone. Choose the fonts that stylistically match the main idea. After that, you need to determine the functions of each font in the project and their hierarchy: which font will complement the design and which one will serve to attract attention as the main element. You need to assess the difference between the fonts and decide what kind of information each of them should convey. First, we recommend choosing the base font you will use most, and then you can find a suitable pair for it.

Core principles of font pairing and recommendations from designers

The main rule you should follow when matching two fonts is that both similarities and differences must be visible between them. You can highlight the coherence of fonts by the following characteristics: contrast, proportions, width, openness of characters, individual letter shapes, and overall tone. Feel free to experiment with different combinations. We also recommend analyzing the projects you like: this way, you can enhance your visual skills, elevate your knowledge base, and gain confidence in dealing with typography.

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