The TypeType team, with the support of the Mantera Group, has created a new font family for the State Hermitage Museum—the Hermitage Type Family. The typeface will be used across all of the Hermitage’s digital content; you can already see it on the website and the updated launch page of the mobile version. And this is just the beginning of a major overhaul of the museum’s digital identity, in which the new font will play a pivotal role.
TT Neoris is a TypeType team font released in 2023. Its name is derived from two words: «neo,» which means «new,» and «rise.» We’ve been working meticulously on it for two and a half years. At the moment, TT Neoris is the most ambitious project of the studio: our goal was to create the ideal Neo-Grotesque that would mark a new chapter in the history of typography and become a bestseller.
Most modern brands choose sans serifs fonts as their corporate font. Such fonts began to gain popularity almost a century ago, but still remain at their peak. Let’s find out what is so attractive about these fonts and have a look at a selection of the best sans serifs from the TypeType collection.
It often happens that existing fonts do not correspond to the needs of a certain project. But font is not a static instrument that functions only the way it was created. To convey the company’s individual style, the font can and should be adapted and customized to one’s needs that may range from simple changes like diminishing the character composition to complex design changes in all glyphs.
TT Norms Pro is one of the most sought-after typefaces in the TypeType collection. More than three reissues in 8 years, first lines in MyFonts ratings, dozens of customizations and reviews.
It’s hard to put into words what a valuable experience this font has been for everyone at the foundry, but we will try to tell its full story, with all its dead ends and mistakes, with the first victories and a massive redrawing process.
Fonts feature numerous hidden capabilities. However, many designers either don’t know they exist or don’t understand how to use them. In this article, we will explore the topic of OpenType features: what they are, what they can do, and how to use them.
A research team from the Center for Language and Brain at HSE University in St. Petersburg used eye-tracking to compare TypeType’s TT Interphases Pro with the standard Android and macOS system fonts. The specialists found no significant differences in eye movement metrics.
Learn the key differences between free and paid fonts, including licensing, quality, and usage. Find the best free fonts and when premium fonts are worth it.
Learn what Calibri font is, its history, key characteristics, and different styles. Explore the closest alternatives, best font pairings, and how Calibri compares to Arial, Times New Roman, Helvetica, and other popular typefaces. Discover its use in print, digital documents, resumes, and Microsoft Office.
In this article, we will break down the font family definition, explore what types of font families exist, explain how a family differs from a font and a typeface, detail what is included in a font family, and guide you on how to make the best choice for a website, UI interface, and brand.
The larger the project, the more noticeable the price of chaos. On a simple landing page, you can manually fix a couple of headings. In an app with hundreds of screens, multiple platforms, different modes (like light/dark themes), and localizations, this approach quickly breaks down. One designer changes the size of a caption, another creates a local style, a third manually tweaks the line height—and within a month, the team no longer understands which values are actually systemic. A systematic approach to typography in Figma is crucial: it helps not only to craft an amazing layout but also to make the design solid and sustainable in real production. In this article, we explore the capabilities of working with typography in Figma, break down the core concepts, and provide practical examples.
Learn how to design your own font step by step. Get expert tips, best font design software recommendations, and insights from professional type designers.
AI-generated fonts make design faster than ever — but speed doesn’t equal uniqueness. Discover why custom typography, bespoke typefaces, and strategic font design remain essential for brand identity, authenticity, and competitive advantage in the AI era.
Drawing on their own experience, the specialists at TypeType explain how type foundries and designers can stop unlicensed use of their products and get additional revenue while avoiding reputational risk. In TypeType’s professional experience the popularity of a typeface is linked to the fact that it will be more likely used without an appropriate license—despite the fact that developing a single family can take years of meticulous work. We covered how font licensing works in detail here.
Among TypeType Studio’s services, we offer typeface system research. Why do brands need such research, and how does it help them develop? How is it conducted? What does the research include, and how are the results interpreted? We answer these questions and show how it works in practice using the financial segment as an example.
