Today we will talk about these options: graceful and daring, friendly and brutal, dynamic and stable. These are display fonts. They are different in character and expressiveness, but always attract attention when used properly.
See more26 February, 2023
In almost any musical track where vocals play the main role, there is more than one voice part. Sometimes you don’t notice it right away, but the moments that make you get goosebumps are supplemented by another part – a tone lower or higher in order to accentuate and enhance the effect.
See more10 December, 2022
Creating your first font is most difficult because the designer does not yet know all the details of development, does not have enough visual intuition and experience. When developing a font for the first time, you have to learn a lot in the process, transferring theoretical knowledge about type design to practice, which is always difficult.
See more14 November, 2022
A harmoniously selected font not only conveys information to the audience, but also visually complements the project. A mistake in choosing a font can spoil the impression and alienate the viewer from the product, whether it be a poster, a sign for a store or cafe, product packaging, a website or an app.
See more01 November, 2022
Go to the websites of your three favorite brands and try to analyze what emotions they evoke. Whether it’s clothing or shoes, cars or electronics, cosmetics or accessories, every company has a secret: they want to be part of your life.
See more20 October, 2022
In this article we will tell you about variable fonts and what an interesting and useful, yet underrated instrument they are. We will also mention their disadvantages and nuances of working with them.
See more25 June, 2021
It often happens that existing fonts do not correspond to the needs of a certain project. But font is not a static instrument that functions only the way it was created. To convey the company’s individual style, the font can and should be adapted and customized to one’s needs that may range from simple changes like diminishing the character composition to complex design changes in all glyphs.
See more26 May, 2021
In this article, we will tell you the history of font hinting development. We will share our own experience of working with fonts and explain what tasks hinting solves.
See more11 February, 2021