Most modern brands choose sans serifs fonts as their corporate font. Such fonts began to gain popularity almost a century ago, but still remain at their peak. Let’s find out what is so attractive about these fonts and have a look at a selection of the best sans serifs from the TypeType collection.
Today we will talk about these options: graceful and daring, friendly and brutal, dynamic and stable. These are display fonts. They are different in character and expressiveness, but always attract attention when used properly.
In almost any musical track where vocals play the main role, there is more than one voice part. Sometimes you don’t notice it right away, but the moments that make you get goosebumps are supplemented by another part – a tone lower or higher in order to accentuate and enhance the effect.
A harmoniously selected font not only conveys information to the audience, but also visually complements the project. A mistake in choosing a font can spoil the impression and alienate the viewer from the product, whether it be a poster, a sign for a store or cafe, product packaging, a website or an app.
TT Hoves is the youngest font in the collection of universal geometric sans serifs. It forms a functional trio with TT Norms® and TT Commons™, yet has its own recognizable character. The TT Hoves font has managed to win the sympathy of designers from all over the world. The font family has been among the studio’s bestsellers since its release on marketplaces, and yet it’s time to update the typeface!
It sometimes happens that on paper, a new font seems to be a relatively simple and quick task, but as a result of the work, it turns into one of the largest projects of recent years. Today’s story is about just such a font.
The TT Commons™ Pro font family needs no introduction as it has been TypeType’s best-seller for many years now. These are not just words — since 2018, the font family has been a bestseller for 93% of the time it has been on the sites. TT Commons has a fascinating history, because it was created in 2016, and back then it was not supposed to be released as a commercial font at all.
TT Norms® Pro is one of the most sought-after typefaces in the TypeType collection. More than three reissues in 7 years, first lines in MyFonts ratings, dozens of customizations and reviews. It’s hard to put into words what a valuable experience this font has been for everyone at the foundry, but we will try to tell its full story, with all its dead ends and mistakes, with the first victories and a massive redrawing process.
In January 2022, a new TypeType font TT Fellows was released on sales platforms. Almost immediately, it attracted the attention of designers from all over the world, which is not surprising, because this versatile, concise, and functional typeface is suitable for most modern projects.