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Type foundry Authors Ivan Gladkikh
Ivan Gladkikh

Ivan Gladkikh

Ivan Gladkikh

A type designer with over 20 years of experience, Ivan has released more than 100 free and commercial typefaces. He is one of the team’s key experts in both type design and technical font development. He is actively involved in expanding the TypeType font library, shaping the studio’s strategy, and launching new initiatives.

Ivan regularly lectures on typography, type design, and font production technologies, sharing insights into the evolution of the profession and the operational principles of a type foundry. He also participates in educational projects and is deeply engaged in educational outreach within the field of digital typography.

Author’s Publications

Why Unique Fonts Matter Even in the Age of AI-Generated Design
Work with fonts

AI-generated fonts make design faster than ever — but speed doesn’t equal uniqueness. Discover why custom typography, bespoke typefaces, and strategic font design remain essential for brand identity, authenticity, and competitive advantage in the AI era.

IP Protection as an Art: TypeType’s Flexible Licensing Control Strategy
Work with fonts

Drawing on their own experience, the specialists at TypeType explain how type foundries and designers can stop unlicensed use of their products and get additional revenue while avoiding reputational risk. In TypeType’s professional experience the popularity of a typeface is linked to the fact that it will be more likely used without an appropriate license—despite the fact that developing a single family can take years of meticulous work. We covered how font licensing works in detail here.

Fonts for Social Media: How to Create a Unique Visual Style Online
Work with fonts

In this article, we will break down how to choose fonts for social media for various formats and platforms, which typographic techniques work best, and offer a selection of the best 10 fonts for social media post creation from the TypeType studio for posts, stories, videos, and graphics. The TypeType studio has been creating fonts for branding, media, and digital products for over 12 years, and many of these solutions are already working successfully online.

Font Research: An Expert Approach to Brand Typography
Work with fonts

Among TypeType Studio’s services, we offer typeface system research. Why do brands need such research, and how does it help them develop? How is it conducted? What does the research include, and how are the results interpreted? We answer these questions and show how it works in practice using the financial segment as an example.

TypeType’s Year in Review: Looking Back at 2025
TypeType news

2025 was an incredibly productive year for TypeType: we released 7 new fonts, updated 14 typefaces, and added Arabic language support to two of our bestsellers. In addition, we won awards in type design competitions, explored new platforms, improved our website, wrote about type design in our blog, gave lectures, met with you at webinars, and created joint projects with friends and partners.

10+ Best Free and Premium Graffiti Fonts
TypeType fonts Work with fonts

In this guide, we’ll define what graffiti fonts are, break down major graffiti lettering styles, and review more than 10 strong options—from premium TypeType families with free trials to reliable free graffiti fonts found on Google and other platforms. You’ll also get usage ideas, a quick licensing reality-check, and practical tips for working with graffiti-style fonts in Canva, Adobe Photoshop, Illustrator, and other tools.