TT Corals

A font pair is a combination of two fonts within one text block. Most often, one of the fonts in a pair is a more expressive headline font, and the other one serves to communicate information. Such fonts complement each other and help designers solve various tasks, like highlighting key elements, adding emotional expressiveness to the project, or separating semantic blocks.

To begin with, establish the project's tone. Choose the fonts that stylistically match the main idea. After that, you need to determine the functions of each font in the project and their hierarchy: which font will complement the design and which one will serve to attract attention as the main element. You need to assess the difference between the fonts and decide what kind of information each of them should convey. First, we recommend choosing the base font you will use most, and then you can find a suitable pair for it.

The main rule you should follow when matching two fonts is that both similarities and differences must be visible between them. You can highlight the coherence of fonts by the following characteristics: contrast, proportions, width, openness of characters, individual letter shapes, and overall tone. Feel free to experiment with different combinations. We also recommend analyzing the projects you like: this way, you can enhance your visual skills, elevate your knowledge base, and gain confidence in dealing with typography.