{"id":7001,"date":"2021-10-20T16:41:16","date_gmt":"2021-10-20T13:41:16","guid":{"rendered":"https:\/\/typetype.org\/fr\/?p=7001"},"modified":"2026-05-15T10:18:52","modified_gmt":"2026-05-15T07:18:52","slug":"creating-a-customized-version-of-tt-trailers-with-pet-friendly-diacritics","status":"publish","type":"post","link":"https:\/\/typetype.org\/fr\/blog\/creating-a-customized-version-of-tt-trailers-with-pet-friendly-diacritics\/","title":{"rendered":"Creating a customized version of TT Trailers with pet-friendly diacritics"},"content":{"rendered":"\n
\"\"<\/figure>\n\n\n\n

How often have you come across hidden kitties and puppies right in the letters? If never, do hurry to read this case.<\/p>\n\n\n\n

TypeType was approached by MO NO DESIGN CO<\/a> to customize the TT Trailers Bold font for the Petchoy<\/a> project. As you might guess, this is a pet food brand. And at that, not just some food, but fresh, nutritious and delicious.<\/p>\n\n\n\n

There were really many tasks:<\/strong><\/p>\n\n\n\n

\u2022 draw and add Vietnamese to the TT Trailers<\/a> Bold font file
\u2022 add three sets of \u00abpet friendly\u00bb diacritics for Vietnamese
\u2022 hinting of new characters.<\/p>\n\n\n\n

The TypeType team<\/a> started by drawing a classic set of Vietnamese diacritics. A total of 92 glyphs <\/strong>were added to the font file.<\/p>\n\n\n\n

\"\"
Set of Vietnamese diacritics<\/figcaption><\/figure>\n\n\n\n

Then we started the most interesting task \u2014 integrating the silhouettes of cats and dogs into the graphics. We ended up with 4 stylistic sets with pet references. For these, we used the client\u2019s sketches as a reference.<\/p>\n\n\n\n

\"\"
Adding pet-friendly elements<\/figcaption><\/figure>\n\n\n\n

After that, the designers took up a new task \u2014 they replaced the diacritics <\/strong>with a more suitable one to the wishes of the client.<\/p>\n\n\n\n

\"\"
Replaced the diacritics<\/figcaption><\/figure>\n\n\n\n

When all the characters were drawn, the team began to work on kerning so that all the letters fit perfectly together in the text canvas.<\/p>\n\n\n\n

In the final stages, our technical specialists specified the font features and hinted<\/a> <\/strong>new characters. The new font files were named TT Trailers Petchoy and TT Trailers Petchoy Display, one containing traditional Vietnamese diacritics and the other the unique pet friendly elements.<\/p>\n\n\n\n

\"\"
Product packaging with a customized version of the font<\/figcaption><\/figure>\n\n\n\n

Both customized fonts<\/a> worked well for the client who was able to use them for their social media and other forms of communication.<\/p>\n","protected":false},"excerpt":{"rendered":"

How often have you come across hidden kitties and puppies right in\u00a0the letters? If\u00a0never, do\u00a0hurry to\u00a0read this case.<\/p>\n","protected":false},"author":1,"featured_media":32004,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[187],"class_list":["post-7001","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-font-custom"],"acf":{"show_sidebar":true},"_links":{"self":[{"href":"https:\/\/typetype.org\/fr\/wp-json\/wp\/v2\/posts\/7001","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/typetype.org\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/typetype.org\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/typetype.org\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/typetype.org\/fr\/wp-json\/wp\/v2\/comments?post=7001"}],"version-history":[{"count":3,"href":"https:\/\/typetype.org\/fr\/wp-json\/wp\/v2\/posts\/7001\/revisions"}],"predecessor-version":[{"id":38080,"href":"https:\/\/typetype.org\/fr\/wp-json\/wp\/v2\/posts\/7001\/revisions\/38080"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/typetype.org\/fr\/wp-json\/wp\/v2\/media\/32004"}],"wp:attachment":[{"href":"https:\/\/typetype.org\/fr\/wp-json\/wp\/v2\/media?parent=7001"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/typetype.org\/fr\/wp-json\/wp\/v2\/categories?post=7001"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/typetype.org\/fr\/wp-json\/wp\/v2\/tags?post=7001"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}